OK GO had their first chart success back in 2002. How the fuck was it that long ago? Back in those days they had a knack of mixing loads of genres. Everything from dance to slacker rock via punk and classic rock. Well they never really went away and have just released a nifty new single, “A Stone Only Rolls Downhill”. It doesn’t have the harsher heavy edge of 2002’s “Get Over It”, but it is a damned fine track. It is a kind of chilled pop dance song that will be the perfect soundtrack to a hot sunny day in a few months. In places it made me think of the Flaming Lips, but it still has that indelible original stamp of classic OK GO. The song is the first single from their forthcoming album ‘And the Adjacent Possible’ which will hit the streets later in 2025.
The video is one hell of a sight to behold. The clip features 64 videos on 64 phones laid out as a moving mosaic! The band did more than a thousand takes over the course of eight days, and the final video crams over two hours and twenty minutes of single-take clips into one frame. Once again directed by frontman Damian Kulash, this time in collaboration with Chris Buongiorno (Star Wars: Skeleton Crew), the clip showcases the band’s unbridled creativity and signature DIY aesthetic, while exploring the song’s lyrical take on modern split screen life. The band have a history of great videos, do you remember the one with treadmills for “Here It Goes Again“? I bloody love this new tune and I hope that you do too!
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